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Title:
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Hungry start-up strategy : creating new ventures with limited resources and unlimited vision /
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Authors:
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Peter S. Cohan, Author
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Material Type:
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book
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Publisher:
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San Francisco : Berrett-Koehler Publishers, 2012
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ISBN / ISSN / EAN :
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978-1-60994-528-2
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Format:
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xiv, 244 p. / ill. / 24 cm
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Bibliography note:
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Includes bibliographical references and index
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Languages:
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English
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Class number:
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HD62.5
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Subjects:
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Business planning
;
Entrepreneurship
;
Investment analysis
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Description:
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Cohan's strategic model focuses on six decision points where the strategy for small companies is radically different than that for large compenies: 1. Setting Goals, 2. Picking Markets, 3. Raising Capital, 4. Building Teams, 5. Gaining Market Share, and 6, Adapting to Change.
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Format :
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In print
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Permalink:
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https://isulibrary.isunet.edu/index.php?lvl=notice_display&id=10220
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