| Title: | Championing science : communicating your ideas to decision makers |
| Authors: | Roger D. Aines, Author ; Amy L. Aines, Author |
| Material Type: | eBook |
| Publisher: | Oakland, Cal. : University of California Press, 2019 |
| ISBN / ISSN / EAN : | 978-0-520-29807-1 |
| Format: | 1 online resource (xvi, 249 p.) |
| Languages: | English |
| Class number: | Q223 |
| Subjects: | Business communication ; Business presentations ; Communication in science |
| Description: | "Championing Science is a comprehensive guide that helps scientists persuasively communicate complex scientific ideas to decision makers in government, policy, and education. The book provides real-world tactics for scientists to help build vital communication, influence, and emotional intelligence skills that motivate decision makers, with little to no science background, to understand and support their science. Through instruction, interviews, and examples, scientists learn why inspiring decision makers to act requires extracting the essence of scientific findings, crafting understandable messages, simplifying visuals, bridging paradigm gaps, and storytelling. |
| Format : | Online |
| Permalink: | https://isulibrary.isunet.edu/index.php?lvl=notice_display&id=11693 |
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