| Title: | Infographics : the power of visual storytelling / |
| Authors: | Jason Lankow, Author ; Josh Ritchie, Author ; Ross Crooks, Author |
| Material Type: | eBook |
| Publisher: | Hoboken, N.J. : John Wiley & Sons, 2012 |
| ISBN / ISSN / EAN : | 978-1-118-31404-3 |
| Size: | 1 online resource (263 p.) : col. ill. / 23 cm |
| Bibliography note: | Includes bibliographical references and index |
| Languages: | English |
| Class number: | P93.5 |
| Subjects: | Business presentations ; Communication--Graphic methods ; Information visualization ; Visual communication |
| Description: | Explains how infographics use visual communication to attract, inform, and entertain their audience |
| Contents note: | Importance and efficacy: why our brains love infographics : Varied perspectives on information design ; A brief history ; Objectives of visualization ; Appeal ; Comprehension ; Retention -- Infographic formats: choosing the right vehicle for your message : Static infographics ; Motion graphics ; Interaction infographics -- The visual storytelling spectrum: an objective approach : Understanding the visual storytelling spectrum -- Editorial infographics : What are editorial infographics? ; Origins of editorial infographics ; Editorial infographic production -- Content distribution: sharing your story : Posting on your site ; Distributing your content ; Patience pays dividends -- Brand-centric infographics : "About us" pages ; Product instruction ; Visual press releases ; Presentation design ; Annual reports -- Data visualization interfaces : A case for visualization in user interfaces ; Dashboards ; Visual data hubs -- What makes a good infographic? : Utility ; Soundness ; Beauty -- Information design best practices : Illustration ; Data ; Visualization -- The future of infographics : Democratized access to creation tools ; Socially generative visualizations ; Problem solving ; Becoming a visual company |
| Permalink: | https://isulibrary.isunet.edu/index.php?lvl=notice_display&id=8867 |
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